Beth Negus Viveiros
Managing Editor
Chief Marketer

Beth Negus Viveiros is a veteran marketing journalist with over 20 years experience covering B2B, consumer, direct, database, email and tech marketing trends. She is the co-programming chair of B2B LeadsCon and oversees all of Chief Marketer’s editorial products, including B2B Top Shops, an annual listing of the industry’s best B2B marketing agencies.