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WATCH LIVE: After First Face-To-Face Meeting, Trump And Merkel Address Media

President Donald Trump looks on as German Chancellor Angela Merkel addresses the media at a joint news conference Friday at the White House.

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President Donald Trump looks on as German Chancellor Angela Merkel addresses the media at a joint news conference Friday at the White House.

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Updated at 3:50 p.m. ET

At a wide-ranging and occasionally tense news conference after their first in-person meeting Friday, President Trump and German Chancellor Angela Merkel discussed trade, border policy — and had one notable exchange when Trump was asked about his unproven claims that former President Obama tapped the phones at Trump Tower last year.

Trump declined the opportunity to retract the claim, telling the media that « we said nothing » when he tweeted, « How low has President Obama gone to tapp my phones during the very sacred election process, » and that he was merely quoting a « very talented legal mind » he had seen on Fox News.

« You should be talking to Fox, » Trump said.

After the conference, Fox’s Shepard Smith responded: « Fox News cannot confirm Judge Napolitano’s commentary, » apparently referring to the report Trump cited.

But first, when addressing the question about wiretapping from a German reporter, Trump told Merkel: « At least we have something in common, perhaps » — making an implied reference to the 2013 revelations that the National Security Administration had spied on European leaders, including Merkel.

Merkel did not reply.

The moment punctuated remarks that focused predominantly on trade and training the countries’ workers for manufacturing in the 21st century. In his statement at the start, Trump praised Germany’s apprenticeship program that trains people to join the industrial workforce.

He also took a moment to thank Merkel for Germany’s continued support of the war effort in Afghanistan, and for its role as a « counter-ISIS coalition member » — noting pointedly that « immigration is a privilege, not a right. »

Trump was also careful to emphasize that NATO allies should be paying « what they owe » for the protections of the defensive alliance. Both leaders noted Germany’s commitment to spend 2 percent of its GDP on defense — a goal built into the treaty’s terms.

Merkel, for her part, praised international trade agreements, saying they work best when they work as a win-win for all the parties involved.

Business and trade was a principal focus for Merkel from the start. She embarked on her trans-Atlantic trip with some notable companions: top executives at BMW, Siemens and the industrial parts manufacturer Schaeffler.

Her high-placed company sent as good a message as any about the direction Merkel expected these introductory talks to take. The two world leaders were expected to discuss wide-ranging issues — from NATO to Russian President Vladimir Putin, from the European Union to North Korea — but business matters may well have dominated their two-hour conversation and working lunch.

And unavoidably with business comes the question of trade.

« She wants to make the point that the companies have created thousands of jobs in the United States, » Tanit Koch, the editor of the German newspaper Bild, tells NPR’s Rachel Martin.

Citing Merkel’s interview with another German paper, Saarbruecker Zeitung, the BBC says the chancellor planned to remind Trump that BMW’s plant in South Carolina exported « more cars than GM and Ford together » from America.

« I’ll make that clear, » Merkel added.

She was also expected to emphasize that an import tax on German goods to the U.S. — which during his campaign, Trump threatened to impose on countries that have a trade surplus over America, the BBC notes — would hurt both nations in the long run.

« The English word she puts a lot of emphasis on right now is the word ‘reciprocity,’  » Koch says. « So if there’s an import tax coming from the U.S., then the U.S. will probably have to face something similar from Europe. »

Trump, for his part, was « very interested in hearing the chancellor’s views on her experience interacting with Putin, » an administration official tells NBC. Few leaders on the world stage have more experience in this realm than Merkel, a Russian speaker who has had her fair share of interactions with the Russian president during the dozen or so years she has been chancellor.

Still, as the German publication Deutsche Welle points out, « the bar of what to expect from their first meeting [is] rather low, especially given the prior verbal tiffs between them and their different domestic audiences. »

And those « prior verbal tiffs » are not insignificant.

Both as a candidate and president-elect, Trump had some harsh words for the German leader, saying she is « ruining Germany » and has « made a catastrophic mistake » in welcoming more than a million migrants and refugees in recent years.

« The German people are going to end up overthrowing this woman, » Trump said on the campaign trail. « I don’t know what the hell she’s thinking. »

In turn, Merkel offered Trump a tepid note of congratulations shortly after his election, taking the opportunity to state that:

« Germany and America are bound by their values: democracy, freedom, the respect for the law and the dignity of human beings, independent of their origin, skin colour, religion, gender, sexual orientation or political position. On the basis of these values I offer the future president of the United States, Donald Trump, close co-operation. »

Trump’s skeptical view of NATO — asserting that others in the defensive alliance have not been paying their fair share — has also made Germany and its European allies wary.

In a January phone call, Merkel and Trump reportedly agreed on NATO’s « fundamental importance. » And she is expected to tell her counterpart on Friday that « Germany is committed to do more for the defense, to increase our defense spending incrementally, » says Peter Wittig, German ambassador to the U.S.

European Leaders Worried By Trump's Comments On NATO, EU

He tells PBS NewsHour that in the wake of Brexit, which Trump has loudly applauded, Merkel also will stress that « we will do everything to keep the European Union as a strong and resilient economic and political union. »

All this makes for a tenuous balance for the German chancellor, who faces a tough national election of her own in September.

« What we know from the polls — as much as we can trust them nowadays — is that you have 80 to 90 percent of Germans saying they pretty much abhor what he’s doing, » Koch tells NPR.

But anything resembling a heavy-handed rebuke was unlikely. Quite the opposite, in fact: Hopes remain that Friday, if nothing else, might help reset the relationship between the two leaders.

Or as Merkel told Saarbruecker Zeitung: « It’s always better to talk with each other than about each other. »

UK Withdraws Ads From Google, YouTube: Cites Hate Speech

British authorities want to know why
advertisements marketing the government’s services appeared alongside videos carrying hate speech and extremist content on its YouTube Web site.

A spokesman for Prime Minister Theresa May told
Reuters that the government suspended its advertising from YouTube and that on Friday Google would attend a meeting at the Cabinet Office to discuss the details.

Given the programmatic and
ad-serving technology that allow companies to identify a consumer’s likes and dislikes and pinpoint their geographic location to serve a relevant ad, some advertising insiders are confused. They
wonder why companies like Google cannot detect and prevent the serving of inappropriate content next to appropriate videos and content on YouTube and publisher sites.

Retailers and
publishers have begun experiencing the same issues.

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Sainsbury’s and Argos, as well as The Guardian, withdrew advertising from Google for the same reason as the British government.

David Pemsel, CEO at The Guardian, wrote to Google to « say that it was ‘completely unacceptable’ for its advertising
to be misused in this way. » His media outlet would withdraw its advertising until Google can guarantee some sort of resolution.

That resolution may reside in rewriting how programmatic ad buying gets done. While there is a wealth of information through data on audiences,
but not specific Web sites or content that serve up the content and how the two connect.

Machines have become largely responsible as to where the ads will run. They have taken the decision
making process out of the hands of advertisers, per The Guardian.

Social media guru: Facebook video is the best ad buy for your money right now

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Social media guru Gary Vaynerchuk speaks at the 2017 SXSW Conference and Festivals.

If you want to get the word out about your business on a budget, you should consider putting your money and time into publishing Facebook video ads.

That’s according to Gary Vaynerchuk, founder of VaynerMedia, an 800-employee digital marketing company that works with Fortune 500 companies like General Electric, Budweiser, Toyota, Revlon and Unilever. He’s a best-selling author and has more than 3.5 million fans across his social media channels.

« When you are David and you are playing against Goliath, you have to do David tactics. And our little slingshot with a rock right now is Facebook ads, » said Vaynerchuk, speaking at the SXSW Conference and Festivals in Austin, Texas. Facebook ads can be run by zip code which helps target a very specific audience, he says.

« When you are David and you are playing against Goliath, you have to do David tactics. And our little slingshot with a rock right now is Facebook ads. »
-Gary Vaynerchuk, founder of VaynerMedia

« The under-priced tactic in the market for everybody here — B to B, B to C, start-up, Fortune 50 — the under-priced attention to the target that you are looking for as we stand here today is Facebook video, » says Vaynerchuk.

You don’t need to have a large budget to produce videos, either. You can start with a smartphone, says Vaynerchuk.

The entrepreneur helped grow his parents’ wine business from $3 million in annual revenue to $60 million by launching a web show, which became so popular Vaynerchuk appeared on NBC’s « Late Night With Conan O’Brien » to teach the host about wine. Still, he says he looks back and can only think about how he could have grown the business even faster if he had invested in the best advertising for the value, which, at the time, was Google adwords.

« When I stand up here and say I built my dad’s store from $3 to $60 million, I always feel that it should have been $250 million, because what I didn’t do was spend all my money on Google adwords in 2001, ’02 and ’03, » says Vaynerchuk. He knew doing so would have been smart, but he didn’t « realize how historically amazing » those rates were at the time.



Gary Vaynerchuk:


Facebook video right now is what Google adwords were in the early 2000s, Vaynerchuk says.

« We are paying $6 to $13 CPM [cost per thousand impressions] on Facebook right now that are going to be $50 to $80 in 36 and 48 months and everybody is going to be sad that they didn’t jump on it, » says Vaynerchuk.

Vaynerchuk clarifies that the most efficient marketing is not necessarily the cheapest. « The Super Bowl commercial is the best deal in marketing. Like, not even close. At $6 million a pop, a steal! » A good Superbowl commercial is worth between $20 and $40 million, he says. Meanwhile, digital banner ads and pre-roll ads that run before online videos are the « worst s— ever, » he says.

« I am an attention-ist, » he says. « I just look at prices. »

In addition to targeted Facebook video, Vaynerchuk says that having influencers, or individuals with lots of followers on Instagram, promote your brands is also « really grossly under-priced awareness right now. »

Don’t miss:

Self-made millionaire Gary Vaynerchuk: This is the real secret to success



Minimalist serial entrepreneur Gary Vaynerchuk can’t travel without this…


Cat Clifford

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UK to question Google after advertisements appear alongside extremist videos


google advertisements, UK to question google over advertisements, government advertisements appear alongside extremist group videos, extremist group hate speech videos,  Prime Minister Theresa May, tech news, indian express news  Britain will question executives from Google over why advertisements marketing the govt’s services were appearing alongside videos carrying hate speech and extremist content on its YouTube website. (File Photo) 

Britain on Friday will question executives from Google over why adverts marketing the government’s services were appearing alongside videos carrying hate speech and extremist content on its YouTube website. A spokesman for Prime Minister Theresa May said Google would be attending a meeting at the Cabinet Office later on Friday after the Times newspaper reported that public sector adverts were appearing alongside videos carrying homophobic and anti-semitic messages. The spokesman said the government had suspended its advertising from YouTube. “We are waiting for reassurances that they have in place the technical expertise to stop our adverts appearing in the wrong places,” he said.

Other organisations, such as retailers Sainsbury’s and Argos and the Guardian newspaper, said they had also withdrawn their advertising. “It is completely unacceptable that Google allows advertising for brands like the Guardian to appear next to extremist and hate filled videos,” a Guardian spokeswoman said. “We have stopped all advertising through Google with immediate effect until we receive guarantees that ?this won’t happen in the future.”

Google said in a statement it worked hard to remove ads from appearing on pages or videos with “hate speech, gory or offensive content” and said it had launched a review to give brands more control over where their ads appeared. “With millions of sites in our network and 400 hours of video uploaded to YouTube every minute, we recognise that we don’t always get it right,” it said in a statement. “In a very small percentage of cases, ads appear against content that violates our monetization policies. We promptly remove the ads in those instances, but we know we can and must do more.” Google added that it believed in the freedom of speech and expression on the internet, even when it did not agree with the views expressed.

For all the latest Tech News, download Indian Express App now

Senate Intelligence Leaders Offer Broad Pushback On Trump Surveillance Claims

A view of Trump Tower, March 7, 2017, in New York City.

Drew Angerer/Getty Images


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A view of Trump Tower, March 7, 2017, in New York City.

Drew Angerer/Getty Images

Updated March 16, 2:45 p.m. ET

The Republican and Democrat leading the Senate investigation into Russian meddling in the 2016 presidential election appeared on Thursday to counter White House claims that there may have been surveillance of some sort on Trump Tower around the campaign, even if there was not specific wiretapping as President Trump said in a tweet nearly two weeks ago.

« Based on the information available to us, we see no indications that Trump Tower was the subject of surveillance by any element of the United States government either before or after Election Day 2016, » Sen. Richard Burr, R-N.C., and Sen. Mark Warner, D-Va., said in a joint statement on Thursday.

The White House has asserted in recent days that when President Trump tweeted that « Obama had my ‘wires tapped’ in Trump Tower, » he was referring to various surveillance measures available to the U.S. government.

In a Fox News interview on Wednesday night, Trump said « wiretap covers a lot of different things. » Trump also said in the interview that he expects « some very interesting items coming to the forefront over the next two weeks. »

House Intelligence Committee Chairman Devin Nunes, R-Calif. (right), holds a news conference with ranking committee member Adam Schiff, D-Calif., Wedneday about their investigation of Russian influence on the American presidential election.

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House Intelligence Committee Chairman Devin Nunes, R-Calif. (right), holds a news conference with ranking committee member Adam Schiff, D-Calif., Wedneday about their investigation of Russian influence on the American presidential election.

J. Scott Applewhite/AP

House Intelligence Committee Chairman Devin Nunes said on Wednesday he doesn’t believe « there was an actual tap of Trump Tower, » but the statement from the Senate intelligence leaders represents broader pushback.

Asked to weigh in on wiretapping on Thursday, House Speaker Paul Ryan said, « We’ve cleared that up. That — that we’ve seen no evidence of that. »

Trump has not produced any evidence to back his assertion. White House Press Secretary Sean Spicer said this week that, « I think there is significant reporting about surveillance techniques that have existed throughout the 2016 election. » « I think he feels very confident that what will ultimately come of this will vindicate him, » Spicer said, referring to the president.

The top Democrat on the House committee, Adam Schiff, told NPR’s All Things Considered on Wednesday « there’s no evidence » to support Trump’s claim. Schiff says the question will remain: « Why would the president do this? And that’s a question the president will have to answer. »

Speaking at a Capitol Hill news conference on Wednesday, Nunes, a Republican from California, said:

« President Obama wouldn’t physically go over and wiretap Trump Tower. So now you have to decide, as I mentioned to [the press] last week, are you going to take the tweets literally? And if you are then clearly the president was wrong. But if you’re not going to take the tweets literally and there is a concern that the president has about other people, other surveillance activities looking at him and his associates — either appropriately or inappropriately — we want to find that out. »

FBI Director James Comey is likely to face questions about whether the agency obtained a warrant to wiretap Trump Tower at a House committee hearing on March 20. Nunes and Schiff confirmed NSA Director Mike Rogers will appear along with Comey at the hearing.

Trump Administration Asks For More Time To Provide Proof That Obama Wiretapped Trump

'You're Stuck With Me,' FBI Director Says, Citing No Plans To Leave Job

Sen. Lindsey Graham of South Carolina, chairman of a Senate judiciary subcommittee investigating Russia, is also expecting some answers. In an interview on NBC’s Today show, Graham threatened to subpoena the Department of Justice to force officials to reveal whether they have been investigating the Trump campaign.

Graham said the Senate will also hold up the nomination of Rod Rosenstein, Trump’s pick for deputy attorney general, until Congress is provided with information « to finally clear the air as to whether there was ever a warrant issued against the Trump campaign. »

Graham and Sen. Sheldon Whitehouse, the subcommittee’s ranking Democrat, sent a letter to Comey two weeks ago asking him to provide the information by Wednesday.

The former president’s office has denied the charge. Former Director of National Intelligence James Clapper has said he knew of no warrant to wiretap Trump.

Graham says he knows of no evidence of such a warrant but added that he is now « getting concerned, because it’s taking so long to answer my letter. » The House Intelligence Committee had asked the Department of Justice to provide evidence backing up the president’s claim by March 13. Nunes and Schiff now say they expect an answer by March 20.

Attorney General Sessions To Recuse Himself From Any Trump Campaign Investigations

Michael Flynn Resigns As Trump's National Security Adviser

Intelligence officials have concluded that Russia employed cyberattacks during the presidential campaign intended to hurt Hillary Clinton and aid Trump.

Nunes said it is possible that conversations Trump campaign officials had with Russia were captured in surveillance of Russian officials, such as contact between former national security adviser Michael Flynn and Russia’s ambassador to the U.S. Nunes expressed concern that such surveillance was leaked for political motivation and is asking for more information on such surveillance from the intelligence community.

Video marketers can now create videos with studio quality thanks to the power of Lets Animate 3

2016 witnessed a surge in the popularity of video as a content marketing format. Recent studies have shown that 77 percent of people was convinced to buy a product after watching a video, 91 percent of businesses planned to increase their spending on video in 2016, and 72 percent of companies said video had improved their conversion rate. If marketers do not already have a video marketing strategy in place for their website and social media, they are missing a tremendous opportunity to reach and engage with their audience.

However, the studies have also pointed out that 61 percent of consumers were hesitant to buy a product after watching a bad explainer video. When marketers decide to create video for their content, it must be done right. Marketers can reach improved conversion rate when they create a professional video but not some flat slideshow video with some random music. This was the time when Reza April released his product called Lets Animate to help marketers with their video production.

People can find the detailed features inside Lets Animate Vol 3 package review and demo.

Lets Animate 3 is a full package that includes both the character animation and background illustration with studio quality. It is a new product that will make user’s video marketing life. Inside this package, Reza April will show his followers how to create an engaging video to draw their customer’s attention.

Let us now have a closer look at some features of Lets Animate V3:

Flexible – The cartoon characters and background designs can work in any editing video software. The creator provides SWF, PNG Sequences, GIF And Transparent MOV for each animation.

Studio Quality – The animation is carefully crafted and also implement motion blur which cannot be found in any similar product.

High Definition – If marketers use After Effect software to run the product. They can use the HD Transparent MOV version to create professionally looking videos.

Drag And Drop – You don’t need any animation skill, users just need to drag and drop to their favorite software and they are all set.

Lets Animate is a powerful animation tool that improves the quality of marketer’s video. The package provides a lot of characters with different nationalities, races, occupation, and gender. The creator of Lets Animate 3 has made it flexible enough as they give it in standard GIF, SWF (Action Script 3.0) as well as high-quality transparent PNG in order to run with professional software such as Adobe After Effect.

The package includes 14 different characters with 30 unique animations each. Moreover, the animation format will be transparent GIF, MOV, SWF and PNG Sequence. Users can also use the 10.000 static PNG sequence images anywhere as static images.

One good news for online business is that Lets Animate Vol 3 comes with easy to follow instructions so there is no need for users to have any technical experience or expertise to make these improvements.

Chrissy Withers, a satisfied customer ofthe product, shared her experience: “An Impressive collection of animated characters that are both professional quality and extremely versatile. And I love the fact you get scenes with the character too! It’s fantastic value for money!”

Concerned reader may find more detailed information in Lets Animate 3 Review and Bonus.

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Live Suite Pro – Web-Based Live Video Marketing Software Allows Users To Connect With Audiences Through Facebook

Facebook is getting better and better every day at FB Live. And now you have the world’s 1st and most complete software with each and every functionality one can think of with FB Live Videos to generate profits in business. It’s Live Suite Pro

Facebook is one of the popular social network sites, which is becoming very trendy and more efficient every day. People are not only using it for personal use but also using for marketing. But, the point is, are the marketers taking complete advantage of it? The answer is No. Live Suite Pro is a web-based and one and only one software in the internet world, which can help the user schedule the time for the live video. If the users want to show something often to their audience or prepare an online course, then they need a webinar.

The new Live Suite Pro software that can assist the marketer to get more leads, engagements, and traffic to their business website through Facebook live. The software facilitates the user to schedule live videos, send automated messages to the individuals who commented. Also, it enables them to show live real time response, run live videos in Top Placeholder and go live on, different groups and pages concurrently on Facebook, run tickers.

See Live Suite Pro demo here

It is the only web-based live video Marketing Software that facilitates users and enables them to the necessary process to run videos in high-quality placeholders and ensure that they go live on, various groups and pages on their Facebook account. Many people love this product because of its valuable functions.

To create webinars the marketers’ need supporting sites, but these supporting sites usually cost a lot of money. However, if they schedule a Facebook Live Video, then they can get it for free as zero cost involved in this process. Also, the user can get involved with a larger number of visitors and turn them into potential customers effortlessly. All that they need to do is, set the time, which is similar to working with a webinar and go live on time. In just a matter of time, the audience will become impending buyers and help the user grow their business efficiently.

FB Live offers high-quality videos, which is considered as the most accessed content on the internet currently. Video marketing is effective and fastest way of marketing and Facebook has the largest number of audience globally, around 2 billion people have access to FB. So get Live Suite Pro software today and get connected with the audience through Facebook.

For more information, please visit: Live Suite Pro software review

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Country: United States
Website: CrownReviews.com

Why You Need to Rethink Your Infographics Strategy in 2017

Your content marketing operation probably involves infographics: data- and fact-rich graphics illustrating key marketing messages. Unfortunately, your infographics could be missing the mark.

Infographics are particularly prone to common content marketing mistakes. Since infographics are relatively cheap to produce, marketers often opt for a “quantity over quality” approach to infographic marketing.

Regardless of the medium, this is a recipe for disaster: churning out lots of thin, poorly constructed content — whether it’s a slapdash blog post, poorly edited video, or elementary infographic that adds no value — is likely to harm your brand more than it helps. Poorly produced content, including graphic content, leads prospects to question your expertise — a potentially disastrous outcome for your professional reputation.

Time to Move Beyond Infographics?

The “quantity over quality” trap seems easy enough to avoid. But it’s not the only knock on infographics. More powerful forces are conspiring against the medium.

For years, the lowly infographic has been a cornerstone of content marketing — an effective, visually appealing way to deliver data and key points without overwhelming the reader or monopolizing her time. But, thanks to secular changes in information consumption — especially the shift to mobile  — and ongoing search algorithm tweaks, infographics are losing their effectiveness. A recent content marketing report from Clutch suggests that the good times may be over.

The Fundamental Challenge to Infographics’ SEO Value

Rand Fishkin, founder of SEO firm Moz and a leading authority on technical SEO, spoke on the issue via news release:

“The age of infographics is dying, and most of them are quite bad,” he said. “The ones that have success do so in a slightly manipulative way.”

What does he mean? Basically, the most successful infographics game search algorithms by linking back to super-specific anchor text. The algorithms aren’t (yet) smart enough to understand that they’re being gamed. The infographic publisher gets a slightly cheap SEO bump out of the deal.

Some might say that it’s fine to use questionable techniques to game algorithms, especially when there’s no downside to doing so. In this case, the manipulators actually have an incentive to play their game.

The problem is, search algorithms usually catch up with marketing practices. Why not invest in a visual marketing strategy that seems destined to hold up over the long haul?

Interactive Alternatives to Infographics

There’s no one-size-fits-all replacement for static infographics, but one overarching trend does bear mention: interactivity. The sleeping giant that is video SEO has finally awakened over the past couple years, and marketers are constantly exploring new exploits.

Perhaps it’s time for a radical rethink of your visual marketing operation. By all means, pull the relevant (and still-current) data out of your static infographics. Then deploy it in more engaging fashion: whiteboard animations, video tutorials, interactive charts and graphics. You’re limited only by your own creativity.

Adding Value to Next-Generation Graphics

Whiteboard animations, video tutorials, and interactive graphics aren’t revolutionary. They’re logical successors to static infographics. Their long-run value lies in using them in ways that deliver value to the only person who matters in this equation: your prospect, the end user.

Your visual marketing assets must therefore adhere to simple ground rules.

Assuming you’ve overcome the “quantity over quality” issue, the next step is audience awareness. You need to know exactly who you’re trying to reach and tailor your graphic content appropriately.

Then it’s onto brand awareness. Your graphic content is just one part of a much larger whole. If it bears little relationship visually or subjectively to your other marketing assets, it’ll probably appear jarring to your prospects.

Finally, your graphic content needs to be relevant. Not just now, but for a long time to come. It’s fine to use a timely hook to introduce or frame the asset, as long as the asset’s core contents and messaging are durable. You want tomorrow’s prospects to find your marketing material just as valuable — and persuasive — as today’s.

How are you strengthening your infographics strategy?