You may start to see some Switch marketing materials at your local Gamestop very soon. In a new video released by GoNintendo, Gamestop locations were sent an email saying that Switch advertising is scheduled to arrive next week.
As it’s been the case with previous marketing campaigns, consumers should expect to see a swath of Switch-related items like posters, stands, and some display boxes. No hard date was disclosed when the marketing will be approved to go live, especially since Nintendo’s presentation is still several weeks out.
The email also mentions that Zelda: The Breath of the Wild would be available for pre-order soon, which suggests its debut on the Switch may be happening sooner than expected. Could it end up as a launch title? If so, that title alone could definitely drive more interest. Toss in a new Mario adventure, and I’d be set for weeks.
The video goes on to speculate that some GameStop stores may be consolidating their Nintendo sections to more prominently display the Switch. This would make sense seeing as Nintendo would want to make sure its latest console gets a proper spot, front-and-center, to entice consumers upon entering the store.